Allocadia Case Studies
"I don't want to get stuck in the game of marketing needing to do more with less. I want to evolve the game so that marketing gets more because of how much we return on our investments and deliver on business objectives.”
Neenu Sharma, VP Marketing Operations & Analytics, GE Digital
“We’ve more than doubled our pipeline-to-spend ratio. Additionally, we’ve had record-setting quarters in terms of total pipeline contribution, despite budgets not going up. We’ve done more with less because we were able to identify and address inefficiencies.”
Tim West, Former Senior Manager, Marketing Operations, Box
